Synergy Media Specialists » E-Commerce

Booking.com – Empowering people to experience the world

Franz Fricke — Thu, 26 Apr 2018 16:23:45 +0000

Booking.com has grown to become one of the largest e-commerce travel platforms.
“Amsterdam was the ideal place to establish Booking.com because Dutch people are world-travelers and the City is one of the most popular travel destinations in the world,” says Gillian Tans, CEO of Booking.com.

Tans joined Booking.com when the company was established as a local startup and became CEO in 2016.

Ms Gillian Tans , CEO Booking.com

“From the early days, I believed in the concept and while it was a tough start, we have achieved great things”, says Tans.

With 1.7 million listed properties and 17,000 employees in over 225 countries and territories, Booking.com has become the leader in its field.

One reason for Booking.com’s success is the innovation-driven culture which has been nurtured across all platforms within the company.

“We always innovate and constantly look for ways to make the traveler’s experience more enjoyable”, says Tans. “We empower customers by providing them with quick-decision making capabilities and deliver a variety of solutions”.

The company not only provides access to accommodation worldwide, but has moved into the transportation and attractions sectors.

“Booking.com has become increasingly popular as today’s traveler often spends more time planning a trip than actually enjoying a holiday”, says Tans. “We want to make sure that people are in a position to make easier, faster and better decisions with regard to every aspect of their planning”.

The company has introduced a ‘Chatbot’ program called ‘Booking Assistant’ which uses artificial intelligence. The program simulates conversations with users to provide fast, accurate and custom-made responses. While currently only available in English, the program will be available in a variety of languages over the course of the next year, including Japanese, a priority country for Booking.com.

Japan ranks as one of the world’s highest for smartphone travel bookings and Tans sees this as an excellent opportunity for Booking.com.

“As the seventh most popular destination on our platform, Japan is very important to us. We established six offices in Japan and a call-center and have a team of 370 people to support our property partners locally as well as to assist our customers with their travel arrangements. We expect Japan to continue to be an important country for Booking.com as we look towards the future”.

www.booking.com

Traveloka – Leading online travel company reaches out to ASEAN consumers

Franz Fricke — Thu, 09 Nov 2017 13:59:56 +0000

In only five years, Traveloka has grown into Indonesia’s number one flight and hotel booking service provider with 30million apps download. As one of the country’s ‘Unicorns’ (the term used to describe a privately held company with a market capitalization over USD 1Billion) the company is continuing its expansion across the ASEAN region.

While studying at Harvard University, Traveloka founder Ferry Unardi, found it difficult to secure plane tickets from the United States to his home town of Padang, Indonesia.

By recruitingfellow Indonesians who were working as software engineers at well-respected technology companies in the United States, Traveloka began to take flight.

Traveloka’s headquarters were established in Jakarta in 2012. The company quickly evolved in 2013 from offering ‘meta-search’ solutions enabling customers to find flights to providing a platform which customers were able to book flights directly through Traveloka’s website.

‘Back in 2013, there was no reliable digital platform for consumers in Indonesia to purchase travel products online. We decided to tackle this challenge. It was not easy because the ecosystem was and still is relatively undeveloped. For example, majority of consumers in Indonesia do not have credit cards so we have to integrate many payment channels and be able to serve them at scale.” says Henry Hendrawan, Traveloka’s Chief Financial Officer. Despite these challenges, demand increased dramatically by 2014, the same year the company began offering itshotel booking service.

Henry Hendrawan, CFO of Traveloka

“We treat Southeast Asia not as a destination but as a source market. Therefore we cater to what the local consumers want. It means having a complete inventory not only in Bali but also in local destinations such as Jogjakarta, Bandung, Malang, and other tier two and tier three cities across Indonesia.”

Capitalizing on their success in Indonesia, Traveloka expanded to other ASEAN countries in 2015 including Thailand, Vietnam, Malaysia, Philippines and Singapore. ”We see an opportunity for a digital platform that serve Southeast Asian consumers for travel needs. There are a lot of unique ecosystem challenges and consumer needs in Southeast Asia and we are well-positioned to solve those issues and be the go-to digital travel platform for Southeast Asian consumers” added Hendrawan.

Synergy Media Specialists » E-Commerce

Booking.com – Empowering people to experience the world

Booking.com has grown to become one of the largest e-commerce travel platforms.
“Amsterdam was the ideal place to establish Booking.com because Dutch people are world-travelers and the City is one of the most popular travel destinations in the world,” says Gillian Tans, CEO of Booking.com.

The Company

Our Location:

The Report

Traveloka – Leading online travel company reaches out to ASEAN consumers

The Company

Our Location:

The Report

Synergy Media Specialists » E-Commerce

Booking.com – Empowering people to experience the world

Booking.com has grown to become one of the largest e-commerce travel platforms. “Amsterdam was the ideal place to establish Booking.com because Dutch people are world-travelers and the City is one of the most popular travel destinations in the world,” says Gillian Tans, CEO of Booking.com.

The Company

Our Location:

The Report

Traveloka – Leading online travel company reaches out to ASEAN consumers

The Company

Our Location:

The Report

Booking.com has grown to become one of the largest e-commerce travel platforms.
“Amsterdam was the ideal place to establish Booking.com because Dutch people are world-travelers and the City is one of the most popular travel destinations in the world,” says Gillian Tans, CEO of Booking.com.